Casillero del Diablo News

Casillero del Diablo plays leading role in Manchester Convention

April 21, 2011

With great presence of Casillero del Diablo the company’s South Zone Convention was held in Manchester, England, with the participation of all Concha y Toro distributors for South America and Central America.

The event was attended by more than 60 distributors and 20 Concha y Toro executives and took place between Tuesday, April 5 and Saturday April 9, 2011. The event closed with the football match in which Manchester United won 2-0 over Fulham.

Manchester United’s Red Devils were not the only winners – Casillero del Diablo also emerged victorious from the match after making an appearance on Old Trafford’s digital boards for over 75,000 fans who filled the “Theatre of Dreams”.


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